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An Executive's Guide to Information Technology: Principles, Business Models, and Terminology



Rok: 2007
ISBN: 9780521853361
OKCZID: 110685163

Citace (dle ČSN ISO 690):
PLANT, Robert T a MURRELL, Stephen, ed. An executive's guide to information technology: principles, business models, and terminology. Cambridge: Cambridge University Press, 2007. x, 374 s.


Anotace

 

Assessing the most valuable technology for an organization is becoming a growing challenge for business professionals confronted with an expanding array of options. This book is an A-Z compendium of technological terms written for the non-technical executive, allowing quick identification of what the term is and why it is significant. This is more than a dictionary - it is a concise review of the most important aspects of information technology from a business perspective: the major advantages, disadvantages and business value propositions of each term are discussed, as well as sources for further reading, and cross-referencing with other terms where applicable. The essential elements of each concept are covered in a succinct manner so the reader can quickly obtain the required knowledge without wading through exhaustive descriptions. With over 200 terms, this is a valuable reference for non- and semi-technical managers, executives and graduate students in business and technology management.


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