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Bly, Robert W. | |
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Autor: Bly, Robert W.
Rok: 1957- Robert W. Bly (born July 21, 1957) is an American writer on the subjects of copywriting, freelance writing, and other marketing/writing subjects. He is a well-known copywriter.Bly grew up in Fair Lawn, New Jersey. He got a degree in chemical engineering in 1979 at the University of Rochester, beginning his writing career with four intense years at the school's daily newspaper. When he graduated, he began as a corporate writer for Westinghouse Electric and then worked for a New York engineering firm for a few years. He published his first book in 1982, on technical writing. In 1985, at the age of 27, he published his tenth book, The Copywriter's Handbook.Bly has worked as a freelance copywriter for the AARP, IBM, and Lucent Technologies, among others.Bly has written more than 70 books and recently dropped traditional publishing in favor of publishing e-books.Bly currently works in the information marketing industry.He lives in Montville, New Jersey |